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Job Requirements of Marketing Analytics Internship:
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Employment Type:
Full-Time
-
Experience:
Not Specified
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Education:
Not Specified
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Travel:
Not Specified
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Manage Others:
Not Specified
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Location:
Monroe, MI (Onsite)
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Marketing Analytics Internship
Colony Brands, Inc.
Monroe, MI (Onsite)
Full-Time
The Marketing Analytics Internship will begin in May and end in August 2024.
What You’ll Do & Learn:
You will work in Colony Brand’s IMS subsidiary within the Housefile Circulation & Budgeting department. You’ll assist with required data analysis, planning, budgeting and forecasting. In addition, you will be responsible for:
• Assisting with the development of semi-annual sales plans and associated marketing budgets for assigned titles.
• Assisting with reforecasting sales on a weekly basis for inventory planning purposes for assigned titles.
• Assisting with the presentation of semi-annual summaries of prior season results, including:
A. Analysis of sales and profitability.
B. Explanation of variances versus budget.
C. Analysis of test results for assigned titles.
• Participating in weekly meetings to prioritize marketing database query requests and improve the content and integrity of the marketing database.
What You’ll Do & Learn:
You will work in Colony Brand’s IMS subsidiary within the Housefile Circulation & Budgeting department. You’ll assist with required data analysis, planning, budgeting and forecasting. In addition, you will be responsible for:
• Assisting with the development of semi-annual sales plans and associated marketing budgets for assigned titles.
• Assisting with reforecasting sales on a weekly basis for inventory planning purposes for assigned titles.
• Assisting with the presentation of semi-annual summaries of prior season results, including:
A. Analysis of sales and profitability.
B. Explanation of variances versus budget.
C. Analysis of test results for assigned titles.
• Participating in weekly meetings to prioritize marketing database query requests and improve the content and integrity of the marketing database.
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